Cabriolet, gonne a ruota a pois, fiocco in testa, occhiali da sole cat eye, chiodo e super ciuffo impomatato di brillantina: il look in perfetto stile Anni '50 è completo!
Le atmosfere magiche e piene di entusiasmo di quegli anni rivivono al Summer Jamboree, il Festival Internazionale di Musica e Cultura dell'America anni '40 e '50, giunto alla sua XIX edizione, che trasforma la cittadina di Senigallia e il suo litorale nella Capitale del Vintage (1-12 agosto).ts products to the modern Danny Zukos and new pin-ups to let everybody feel the irresistible desire to "twist and shout".
GPO, brand inglese di accessori in stile vintage, animerà le strade di Senigallia nel corso del Festival : nei weekend del 3, 4, 5 e del 10, 11 e 12 agosto, dalle 12.00 alle 24.00 circa, il team GPO girerà sul lungomare di Senigallia e nella zona della Rotonda per far conoscere e provare ai moderni Danny Zuko e alle nuove pin-up i prodotti cult in puro stile British dedicati alla musica, perfetti per scatenarsi tra twist e rock 'n roll.
I promoter GPO faranno provare GPO Ambassador, il giradischi portatile dotato di Bluetooth, perfetto per ascoltare vinili a 33, 45 e 78 giri e registrarli su chiavetta USB.
Il vintage di GPO arriva fino agli Anni '80 con Brooklyn, lo stilossissimo radiolone da portare a spalla, vera e propria rivisitazione del Ghetto blaster. Pronto a conquistare la nuova urban generation in spiaggia, Brooklyn di GPO farà risuonare il litorale di Senigallia con la sua musica da CD e musicassette!
Le sorprese non sono finite qui! I GPO Boys & Girls offriranno a tutti un buono sconto del 15% da utilizzare fino al 15 settembre per l'acquisto dei prodotti GPO online sul sito www.facethesound.com o nei punti vendita selezionati*.
Infine, tutti coloro che lasceranno i propri dati per rimanere sempre aggiornati sulle ultime novità del brand inglese riceveranno in regalo la pratica sacca GPO.
SAY WHAT? - 02 3191181
Giorgia Desimini Senior Account Media Relations g.desimini@saywhat.it
Sara Scatena Junior Account Media relations s.scatena@saywhat.it
Graziella Favaro
Marketing & Communication Coordinator EXHIBO S.p.A.
graziella.favaro@EXHIBO.it
The GPO (General Post Office) was created by Oliver Cromwell's Parliament in 1657, which declared: 'There shall be one General Post Office and one officer styled the Postmaster-General of England.' However, Charles II recognised none of Cromwell's laws so issued a very similar act in 1660, which confirmed the formation of The Post Office. The law made the GPO the sole carrier of post in the UK and forbade all competition. In 1870 GPO took control of Britain's telegraph network and assumed complete control of the telephone network in 1912. From then on the GPO was monopoly supplier of both the telephone and telegraph networks until 1982, when the first carrier was licensed in
competition with the new British Telecom (successor to Post Office Telecommunications). The original GPO Telephones
were produced by the General Post Offi
ce in the UK from the advent of the telephone in the mid-19th century, right up to
the late 20th Century whilst the telephone network was still a publicly run service. Within that one hundred and fifty year
period the GPO released a huge amount of memorable and sturdy phones designed for everyday use which were
eventually discontinued as the company was turned into a private corporation in the 1980s and technology moved on to
satisfy a demand for cheaper products.
GPO products are inspired by the retro theme, but created with care and a modern innovation core. A fresh and innovative addition to the retail market, ProTelX (creators of the original GPO brand) was established in September 2009 with the aim of designing, developing and manufacturing high quality consumer retro products. GPO are specialists in bespoke manufacturing projects to meet specific needs to classic, yet contemporary retro inspired consumer goods. These products are something you choose to add colour to your life; you want one because it's nostalgic and cool. You keep it because it's fun and enjoyable